WHO WE ARE
The St.Moritz Art Film Festival (SMAFF) was founded in 2020 as a non-profit association, with the declared intent of organising a national and international cinema and audio-visual festival in St.Moritz and the Swiss Engadin Valley and of fostering the dissemination of cinema, art and audiovisual culture at the cantonal, national and international level.
WHICH PERSONAL DATA WE COLLECT
When you subscribe to our newsletter, we collect:
- E-mail address
- First name
- Last name
WHY WE COLLECT THIS DATA
We process your personal data for the following purposes:
- To send you our newsletter with festival updates, event information, and special screenings
- To manage your subscription
- To comply with our legal obligations under Swiss Data Protection Law
LEGAL BASIS FOR PROCESSING
We process your personal data based on your consent in accordance with Swiss Data Protection Law. By subscribing to our newsletter and ticking the consent box, you provide us with explicit permission to process your data for the stated purposes.
HOW WE USE YOUR DATA
Your personal data is used exclusively to:
- Send periodic newsletters via e-mail
- Manage subscription preferences
- Ensure compliance with applicable laws
We will never sell or share your data with third parties for their marketing purposes.
THIRD-PARTY SERVICE PROVIDERS
We use Brevo (formerly Sendinblue), an EU-based email service provider, to manage and send our newsletters. Brevo processes your data on our behalf and is contractually obligated to protect your personal information and use it only for the purposes we specify.
Brevo stores all data on EU servers and complies with GDPR and Swiss data protection standards.
DATA RETENTION
We retain your personal data for as long as you remain subscribed to our newsletter. Once you unsubscribe or request deletion, your data will be removed from our systems within 30 days, except where we are required to retain it for legal or regulatory purposes.
YOUR RIGHTS
Under Swiss Data Protection Law, you have the following rights:
Right to Access: You can request information about the personal data we hold about you.
Right to Correction: You can request correction of inaccurate or incomplete data.
Right to Deletion: You can request deletion of your personal data at any time.
Right to Withdraw Consent: You can withdraw your consent and unsubscribe at any time using the unsubscribe link in every newsletter, or by contacting us directly.
Right to Object: You can object to the processing of your personal data.
To exercise any of these rights, please contact us at: info@smaff.org
SECURITY MEASURES
We implement appropriate technical and organisational security measures to protect your personal data against unauthorised access, loss, alteration, or disclosure. This includes:
- Restricted access to personal data
- Regular security reviews
INTERNATIONAL DATA TRANSFERS
Your data is processed and stored within the European Union through our service provider Brevo. As Switzerland and the EU have reciprocal data protection agreements, your data remains within jurisdictions that provide adequate protection under Swiss Data Protection Law.
CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any changes will be posted on this page with an updated “Last updated” date. We encourage you to review this policy periodically.
CONTACT US
If you have any questions about this Privacy Policy or how we handle your personal data, please contact us via e-mail: info@smaff.org.
By subscribing to our newsletter, you acknowledge that you have read and understood this Privacy Policy and consent to the processing of your personal data as described herein.
Last update: January 2026